Privacy Policy & Cookie Policy

How we collect, use and protect your personal data when you use BeFreehold.com, and how we use cookies.

Privacy Policy & Cookie Policy

Last updated: 28 November 2025

Privacy Policy

Be Freehold Ltd ("we", "us") respects your privacy. This Policy explains how we collect, use and protect your personal data.

1. Who We Are

BeFreehold Ltd, registered in England and Wales (company number 16791159), provides valuation and administrative services to assist with voluntary freehold purchases.

2. Information We Collect

We may collect:

  • Your name and contact details
  • Address, lease length, ground rent and related information
  • Details you provide via forms, emails or calls
  • Technical data (IP address, device info, cookies)
  • Marketing preferences

3. How We Use Your Data

We use your data to:

  • prepare and provide indicative valuations;
  • communicate with you about your valuation and next steps;
  • verify your details if required;
  • send marketing communications (email, SMS, phone, post, digital advertising);
  • improve our website and services; and
  • comply with legal obligations.

4. Legal Bases for Processing

We rely on:

  • Consent (e.g., marketing);
  • Performance of a contract (e.g., preparing your valuation upon request);
  • Legitimate interests (e.g., improving our service, fraud prevention);
  • Legal obligations.

5. Marketing Communications

You may receive updates about freehold options, offers, and related services. You may withdraw consent at any time by emailing legal@befreehold.com.

6. Data Sharing

We may share data with:

  • the participating freeholder (e.g., Starcrest Developments Ltd);
  • professional advisers and service providers;
  • regulatory or legal authorities when required.

We never sell your personal data.

7. Data Storage & Security

We implement appropriate technical and organisational measures to safeguard your information. Data is stored securely within the UK or EEA.

8. Your Rights

You have the right to:

  • access your data;
  • request correction or deletion;
  • withdraw consent;
  • restrict or object to processing;
  • request data portability; and
  • lodge a complaint with the ICO.

9. Retention

We keep your data only as long as necessary for the purposes set out above or as required by law.

10. Contact

For privacy questions or requests: email legal@befreehold.com or contact us by post at Be Freehold Ltd, 47-53 St John Street, London EC1M 4AN.

Cookie Policy

We use cookies and similar technologies to improve your experience.

What Cookies We Use

  • Essential cookies – required for site functionality.
  • Analytics cookies – help us understand how visitors use the site.
  • Marketing cookies – enable personalised advertising.

You can adjust cookie settings via your browser at any time.